Tag Archives | Marketing Channels Strategy and Effectiveness Study

Marketing Channels Strategy and Effectiveness Study

After reading this article you will learn about the Marketing Channels Strategy and Effectiveness Study. (1) A manufacturing firm should develop its strategy of the channels of distribution having regard to: (a) Marketing strategy, (b) Competition, (c) Nature of products, (d) Nature of customer/market, (e) Competitors’ strategy, (f) Character of business environment, (g) Characteristics of […]

shopify traffic stats